| To become known as a thought leader - a true expert in your field - you have to not only provide excellent service, you have to let people know about it through publishing, speaking, and publicity. At the Wellesley Hills Group, we help you get known by your clients, prospects, and influencers as a thinker and leader. Through thought leadership, you can create more strategic conversations, set yourself apart from your competition, relieve price pressures on commoditized services, and make your lead generation efforts work better. Our core thought leadership services include: - Publishing Assistance: As experts and practitioners in publishing, former leaders of a major book publisher, and authors of such research as The Business Impact of Writing a Book, we help our clients to:
- Write and edit book proposals
- Get books accepted, written, and published through major book publishers
- Write and publish articles
- Research, write, and publish white papers
- Write and produce newsletters
- Speaking and Presentation Placement: When a prospect hears you speak, they see you as an expert and a thought leader. Speaking increases your marketplace exposure through the marketing of the event organizer, produces leads, and can generate income (for those events that pay for speakers).
Through our speaking and presentation placement services, we can help you choose topics that you should speak about, and secure speaking engagements at the events your prospects attend.
- Seminar Development and Marketing: A great way to develop your own speaking engagements is to produce your own events. We have been producing our own events (both offline and online), and helping clients to run events, for decades. We can help you produce your own seminars and events, and help you to increase attendance for the events you currently run.
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