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FRAMINGHAM, MA - April 19, 2006 - Wellesley Hills Group is pleased to announce that Mike Schultz has been chosen to speak at the upcoming Professional Marketing Forum New England Chapter event, Making the Internet Really Work for Professional Services Marketing.
"Professional services firms are just beginning to scratch the surface of marketing on the Internet. Firms are generating leads, building their brand, connecting with customers, and getting their messages out online, sometimes successfully, and sometimes not," said Mike Schultz, Principal of Wellesley Hills Group.
Topics at this two-hour breakfast meeting include:
- The dynamics of how Internet marketing and building a Web presence fit in with the relationship development process of professional services firms.
- How to combine your online and offline marketing activities to get the best results.
- How to leverage specific tactics such as podcasting, blogging, search engine optimization, and flash animation in your online marketing activities.
- Case study by BearingPoint on how they are leveraging the Internet to drive awareness and leads.
Speakers are:
- John Canestraro, Vice President of Interactive Technology, RainCastle Communications
- Paul Dunay, Director, Global Field Marketing, BearingPoint
- Mike Schultz, Principal, Wellesley Hills Group
This event will be held on May 23, 2006 from 8:00 to 10:00 AM at PriceWaterhouseCoopers Offices - 125 High Street, 6th Floor, Boston, Massachusetts. To register, email admin@pmforumusa.com or call 708-301-9007. The registration fee is $35.
About PM Forum
PM Forum (www.PMForumUSA.com) is an international organization of 4,000+ members, dedicated to raising the standards of marketing across professional service industries. "We are delighted to bring this first-class organization to Boston and the rest of New England as the first organization in our area to focus on best practices across the spectrum of professional service firms by holding outstanding networking opportunities and educational experiences," said Steve Markman, founder and Regional Director of the New England chapter of PM Forum. Further information about the New England chapter can be obtained by calling (781) 444-7500.
About Wellesley Hills Group
The Wellesley Hills Group (http://www.WHillsGroup.com) specializes in working with consulting, professional, technology, and financial services companies to increase revenue and generate higher profits. Wellesley Hills Group publishes RainToday.com (http://www.RainToday.com) to provide a premium source of information for professional service firms and service practitioners to help them market and sell their services.
Contact Information
Erica Stritch
Senior Associate
Wellesley Hills Group
estritch@whillsgroup.com
p. 508-626-9991 ext. 201
f. 508-848-3082 |