Boston – July 23, 2003 – The Wellesley Hills Group (WHG), specialists in service business management, marketing, and selling, today announced the launch of the educational program How to Sell Professional Services: The Rainmaker Development Program™, dedicated to helping professional service providers to transition from top performer in their chosen field to top business developer in their firms.
"Selling consulting and professional services requires a different skill set than other types of selling," said John Doerr, Wellesley Hills Group Principal. "In fact, what these professionals might learn at many sales training programs can actually decrease their ability to attract and retain profitable clients."
In the past, selling had often been considered a necessary evil for growth-minded professional service firms. Today, service firms know all too well that they need to develop their staff's business development and selling skills in order to survive. Many product companies, especially in technology industries, are looking to sell services as a core marketplace differentiator and source of profits. Nearly everyone who sells services finds some component of it exceedingly difficult.
"There are a lot of messages and a lot of hype out there about what 'rainmaking' is and what it is not," said, Mike Schultz, Wellesley Hills Group Principal. "Unfortunately, there has been little rigorous inquiry into what sets top service business developers apart from the rest. In How to Sell Consulting and Professional Services, we help our clients—whether they sell full time or part time—to understand how rainmakers truly develop business We then set them down the rainmaker path."
How to Sell Professional Services is currently offered as an open-enrollment program and an in-house professional development program.
About the Wellesley Hills Group
The Wellesley Hills Group assists consulting and professional services firms to achieve their growth and profit potential. World-class and emerging growth service firms rely on the professionals at the Wellesley Hills Group to help them develop, brand, market, sell, and manage their services and companies. For more information, visit the Wellesley Hills Group on the web at www.whillsgroup.com or call 508-626-9991.
Contact:
Mike Schultz
Wellesley Hills Group
508-626-9991
mschultz@whillsgroup.com
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