| FRAMINGHAM, MA - May 27, 2008 - Research report created by Wellesley Hills Group in conjunction with our publishing arm, RainToday.com, was recently highlighted in BtoB Magazine’s Lead Generation Guide 2008. The publication cited data on professional services companies’ expected lead generation efforts in the next two years uncovered through research conducted for the generation our research report, What’s Working in Lead Generation: A Benchmark Report On How To Spend Your Time, Energy, & Money For The Best Marketing ROI In B2B Professional Services.
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What's Working in Lead Generation looks at what professional services firms are doing to generate leads (in terms of tactics, offers, who's responsible, budgets, etc.) and what they are planning to do in the future. It includes: - Data from over 730 Leaders of Professional Services Firms
- 221 Pages of Data and Analysis on How to Generate More Leads for Your Services
- 42 Charts and Graphs & 90 Data Tables
- Special Bonus Section: Industry-by-Industry Results
- Expert Commentary From Wellesley Hills Group & RainToday.com
- 22 Pages of Verbatim Comments and Advice on What Lead Generation Tactics Work and How to Make them Work
Download our executive summary, 6 Lead Generation Insights. Learn more or order your copy of our What’s Working in Lead Generation Benchmark Report on RainToday.com. About Wellesley Hills Group
The Wellesley Hills Group (http://www.WHillsGroup.com) is a management consulting, marketing, and lead generation firm focused on helping professional services firms grow. Wellesley Hills Group specializes in working with consulting, accounting, A/E/C, technology, legal, financial, and other services firms to increase revenue and generate higher profits. Wellesley Hills Group publishes RainToday.com to provide a premium source of information for professional services firms and service practitioners to help them market and sell their services. About RainToday.com
RainToday.com (http://www.RainToday.com) is the premier online source for insight, advice, and tools for service business rainmakers, marketers and leaders. Based in Framingham, Massachusetts, RainToday.com features the most up-to-date resources including articles by industry experts, how-to guides and tools, sales and marketing research reports, webinars and events, and a free weekly newsletter, the Rainmaker Report. About BtoB Magazine
BtoB (http://www.btobonline.com), the magazine for marketing strategists, delivers timely editorial on all disciplines of business-to-business marketing. Published monthly by Crain Communications Inc, BtoB provides more than 45,000 subscribers with the information and analysis they need to develop a winning integrated marketing strategy for their companies. Contact Information Karina Duran Associate Wellesley Hills Group kduran@whillsgroup.com p. 508-626-9991 ext. 212 f. 508-848-3082 |