| FRAMINGHAM, MA - On September 13, 2006 John Doerr lead a discussion around "Leveraging Your Book to Greater Profits" with the Guerrilla Marketing Association. In this one hour teleseminar, John shared data from the report, The Business Impact of Writing a Book as well as advice to participants on how to leverage their own book. John answered questions such as: - How much revenue do you expect an author typically earns from a business book?
- Do you believe it's worth it to hire an agent?
- How much time/money should an author expect to spend on marketing their business book?
- How should an author decide which publisher to go with? To self publish?
- How can authors get publishers to notice them?
This call offered the opportunity for authors and aspiring authors to get advice on their career and publishing plans from an expert in the field. Prior to founding Wellesley Hills Group, John served as President of AMACOM Publishing, and as head of sales, responsible for all strategic and tactical activities. While at the Wellesley Hills Group, he has co-authored the research report, The Business Impact of Writing a Book, and helped clients successfully publish and market their books for the greatest impact. Learn more about The Business Impact of Writing A Book. About Wellesley Hills Group The Wellesley Hills Group (http://www.WHillsGroup.com) specializes in working with consulting, professional, technology, and financial services companies to increase revenue and generate higher profits. Wellesley Hills Group publishes RainToday.com (http://www.RainToday.com) to provide a premium source of information for professional service firms and service practitioners to help them market and sell their services. Contact Information
Erica Stritch
Senior Associate
Wellesley Hills Group
estritch@whillsgroup.com
p. 508-626-9991 ext. 201
f. 508-848-3082 |