Law
In just the past generation, the way law firms generate business has changed tremendously. Clients used to find lawyers—now lawyers go to market to find clients.
As law firm leaders know, many law firms have difficulty differentiating their firms and services. Lawyers can also be much more effective in the business development processes, creating and enhancing important relationships, communicating value to clients, and winning new business in competitive situations.
You need to have a strategy and plan to meet new challenges and support firm growth. Individual lawyers and practice leaders need the skills to create and enhance client relationships and bring in new business for their firms to thrive.
We work with law firms to build cultures and organizational structures that support firmwide rainmaking success. Whether your challenge is dominating your market, growing a new office or practice, engaging the whole firm in client development success, or setting up the right business development structure, Wellesley Hills Group can help.
Wellesley Hills Group can help you find, win, and keep clients by putting the right law firm strategies to use.
We regularly work with law firms in the following areas:
Business Development Performance Improvement: We work with law firms to understand what it takes to build and implement cultures that foster business development and rainmaking success. Whether it’s getting everyone at the firm to contribute to revenue growth or improving cross-selling, up-selling, and account penetration, we can help. Learn more>>
Rainmaking Learning and Development: The law firm of the future is investing in career-long development of its lawyers, not only in their legal skills, but in their ability to build new business. Typically customized for each law firm’s needs, our training teaches lawyers how to get new clients using our tested and proven RAIN SellingSM business development methodology. Our competency-based approach is designed specifically for lawyers and helps them build skills and confidence to grow their practices. Learn more>>
Rainmaker Coaching: A major component of our Rainmaker Development Program is lawyer coaching. We coach lawyers one-on-one, helping them build and hone individual skills, and build and execute personal business development plans over the long term. Working individually with lawyers helps them create the career-long habit of making time to sell and selling in a way that is ethical, professional, and effective. Learn more>>
Growth Strategy: We research markets to determine where value is most sought-after, and develop business development strategies to best communicate firm value. We help our clients spend time, energy, and budgets to yield the best results. Learn more>>
Speaking and Facilitation: Wellesley Hills Group leaders regularly deliver speeches and presentations to law firm leaders and facilitate retreats around core topics of growth strategy, business development culture, and rainmaking success. Along with delivering in-house programs for firms around the world, our leaders have delivered keynote speeches at major industry conferences such as the Legal Marketing Association and PM Forum. Learn more>>
Representative Law Firm Clients:
- Cohen & Oalican, LLP
- Greenberg Traurig
- Hemenway & Barnes
- King, Krebs & Jurgens
- Lahive & Cockfield
- Masterman, Culbert & Tully
- McDermott Will & Emery
- Morse, Barnes-Brown & Pendleton
- Sherin and Lodgen
- Sullivan & Worcester
- Thorp Reed & Armstrong, LLP
Practice leader: Robert Croston, Vice President and Principal Consultant, Wellesley Hills Group
