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New White Paper: Five Drivers of Revenue Growth for Professional Services

FRAMINGHAM, MA - March 17, 2010 - Wellesley Hills Group is pleased to announce the launch of its new Five Drivers of Revenue Growth for Professional Services white paper.


In this white paper, authors Mike Schultz, John Doerr, and Bob Croston outline:

  • Three pillars of a value proposition, and the consequences of not attending to all of them
  • How to measure the effect of increasing your number of rainmakers and improving your rainmaking results
  • Six keys to building a high performance business development culture
  • Four business outcomes of marketing, and what it really takes to achieve them
  • How leadership and management drive revenue

“We decided to look in aggregate at all of the service business analyses we’ve performed over the past decade to see if there were patterns across firms that could be tied to whether the firm grew or whether it didn’t,” said Mike Schultz, Co-President of Wellesley Hills Group and co-author of Professional Services Marketing (Wiley, 2009). “We identified 75 factors that did, indeed, affect a firm’s ability to grow, and organized them around the five drivers of revenue growth."

This white paper is the newest addition to the Wellesley Hills Group’s research in the business of professional services, including How Clients Buy, What’s Working in Lead Generation, and Fees and Pricing in Professional Services series.

Download your free copy of the Five Drivers of Revenue Growth white paper here.

Wellesley Hills Group acquired the knowledge that underpins the five drivers of revenue growth by analyzing their past Revenue Growth Benchmark Assessment and Plan results. Wellesley Hills Group has delivered their Revenue Growth Benchmark Assessment and Plan to help professional services firms grow since 2002. The Revenue Growth Benchmark Assessment and Plan tells you where your firm stands against the five drivers and develops a Revenue Growth Plan of Action to grow your firm’s revenue.

To learn about the Revenue Growth Benchmark Assessment and Plan, click here to download the detailed overview.

About Wellesley Hills Group
The Wellesley Hills Group (www.whillsgroup.com) helps services firms grow through core service areas of management consulting, marketing, lead generation, and sales training and coaching. Wellesley Hills Group publishes RainToday.com to provide a premium source of information for professional services firms and service practitioners to help them market and sell their services.

Contact Information
Zach Rachins
Marketing Associate
Wellesley Hills Group
zrachins@whillsgroup.com

p. 508-626-9991 x207
f. 508-848-3082

 

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About Wellesley Hills Group

John Doerr Video

"At Wellesley Hills Group, we are dedicated to answering the question, what does it really take to make a professional services firm grow and succeed."

- John Doerr

President of Wellesley Hills Group and co-author of Rainmaking Conversations: Influence, Persuade, and Sell in Any Situation (Wiley, 2011)